Refining the way the world finds you online.

Strong business. Smarter online presence.

We bring consistency, clarity, and smart digital strategy.

Brand Strategy · AI · Websites · eCommerce · SEO · Content · Google Ads · Social Media · Sales Funnels

Get your free 30 minute Online BrandWeb Audit

A focused chat about your business to find out where we can add the most impact.

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We'll help your business stand out

If your website is outdated, slow, or invisible on Google, you’re leaving money on the table. We help you fix that with simple strategies that work, and build a consistent brand across every platform.


Our services

Brand Continuity

SEO ,GEO & AIO

eCommerce

Sales funnels that convert

Small Business Experts

If you’re too small for a full-time marketing manager and not big enough for a full-blown agency, BrandWeb is the perfect fit, run by Sinclair Black, who brings over 25 years of experience to every job. You’ll work one-on-one with Sinclair, no account managers, no handballing, just practical, expert support from someone who gets small business.

Over the past 25 years, Sinclair has worked closely with small and medium-sized businesses across a wide range of industries, helping shape their brand strategy, content, websites and marketing to build stronger online presence and real business momentum.

Unlocking Opportunity with AI

We’re leveraging AI to streamline operations, improve decision-making, and uncover new opportunities that create real value for your business.

Brand Continuity

Your brand should look, sound, and feel the same everywhere, website, socials, emails, tenders, proposals, even Google search. We tighten the visuals, sharpen the message, and clean up anything that’s pixelated, outdated, or off-brand. The result? One clear, consistent presence that builds trust, looks professional, and actually sticks in people’s minds, no matter where they find you.

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AI Meets Web Design

Website Facelifts & New Builds are all about making your site work harder, and look sharper. We redesign or build from scratch with clean design, clear messaging, and smart structure that guides people to take action. We simplify your message to connect fast and where it makes sense, we implement AI tools to automate tasks, capture leads, or personalise experiences that help your website perform even better.

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Content & Social Media Impact 

Strengthen your brand with a consistent content and social media strategy that boosts SEO and drives recognition across every platform. From website copy to social posts, we create engaging, aligned messaging that reflects your brand voice and performs across search engines and social channels. It’s all connected, strategy, creation, and distribution, working together to build trust, increase visibility, and keep your brand cohesive everywhere your audience interacts.

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Smart Leads. Seamless Funnels. Real Sales.

Capture, convert, and nurture customers through a fully connected system built for results. We combine lead generation, email databases, communication strategy, and automated sales funnels with eCommerce and online training platforms like Shopify and Thinkific. Every part of your online ecosystem works together to attract buyers, guide them through your funnel, and drive repeat sales.



Using advanced AI tools and intelligent bots, we personalise interactions, automate follow-ups, and manage customer journeys across both service-based and online retail businesses. From first click to final checkout, we turn interest into action, helping you sell smarter, faster, and with less manual effort.


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What people say about us?

Don't just take it from us

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Five black stars.

Jason

"Raises the bar! Amazing work on our website, captured our true essence with profound detail and professional presentation.
Thank you for taking the time to understand our business."

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Five black stars.

Sophie

"Sinclair helped us align our brand, tone, and sales emails, and gave our website the clean-up it desperately needed. Everything feels sharper, more professional, and actually works now. Wish we’d done it sooner."

FAQ

  • Is the audit you're offering really free?


    Yes, and it’s worth it. We’ll spend an hour with you reviewing your website, brand message, and how well it’s working across your digital platforms. You’ll walk away with a clear picture of where things stand, and a custom action list to tighten up your site, boost visibility, and turn it into your best salesperson.

  • What sectors do you specialize in?

    We help small to medium businesses get their website, messaging, and marketing sorted. From trades to consultants, we focus on what actually works, clear words, clean design, and smart strategies that drive leads.

  • Which digital services do you offer?

    We offer end-to-end digital services to help your business show up and stand out online. That includes website design and optimisation, eCommerce, SEO, brand messaging, content creation, social media, email marketing, and sales funnels. We also use AI tools to streamline your marketing, improve visibility, and drive conversions. From Google Business to LinkedIn, we make sure your brand is consistent across every platform, and working to bring in leads.

  • Why should I choose BrandWeb?

    We take a big-picture view of your brand, website, and marketing, then make it all work together. We know how important it is to have clear messaging and a website that performs. Our approach is simple, practical, and focused on results, so you can get on with running your business.

  • Do you use AI in your marketing services?

    Yes, we use AI to simplify your marketing, streamline your workflow, and improve results, from content and SEO to automation and lead generation. It’s a fast-moving space, and we stay across the latest tools and trends so you can stay focused on your business. We bring the best of what’s working into your strategy to help you stay ahead.

The BrandWeb News Edition

A space where we share smart tips, industry updates, and real stories from the businesses we’re proud to work with.

BrandWeb ad: Laptop displaying a website,

From Word-of-Mouth to a Measured Online Presence

By Sinclair Black • October 30, 2025
The Pool Service Co. Case Study
Person using laptop with

From Google to AI: The New Rules of Being Found Online

By Sinclair Black • October 16, 2025
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Person holding an iPad with the Google search page open.

SEO Basics Still Matter

By Sinclair Black • August 28, 2025
SEO Basics Still Matter: But the Game Has Changed There’s no magic trick to hit #1 on Google overnight. But there are simple, proven steps that make your website easier to find, not just on Google, but also on AI-powered tools like ChatGPT, Gemini, and voice search. AI tools don’t just scan websites, they summarise them, recommend them, and even answer questions using your content. That’s why smart, consistent SEO is more important than ever. Here are 5 essential SEO habits to help your site get found, by people and AI: 1. Write for humans, not robots High-quality, original content is still king. Make sure your writing is clear, relevant, and error-free. Avoid keyword stuffing or copying from other sites, both Google and AI can spot the fakes instantly. 2. Add a blog and make it visual Fresh blog content keeps your site active and gives AI more to work with. Use images, videos, and infographics to boost engagement and shareability, and increase your chances of being referenced in AI-generated answers. 3. Focus on user experience If your site is clunky, pushy or confusing, visitors (and AI) will bounce. Keep your layout clean, your navigation simple, and your message clear. A good experience = more time on site = better rankings. 4. Link your pages with purpose Use internal links to guide visitors and AI through your content. Link relevant blog posts to your services, FAQs to your contact page, and so on. Just keep it natural. Think helpful, not spammy. 5. Check your Core Web Vitals Speed, stability, and mobile-friendliness matter. Google uses these metrics to rank you and AI tools rely on them to decide which sites are reliable and worth referencing. Run regular checks and fix what’s slowing you down. Want help applying this to your site? Book your free 30 Minute Online BrandWeb Audit and get a personalised fix list.

Let’s Clean Up Your Online Presence

Ready to sharpen your message and get your website working harder? Let’s talk simple strategies that actually work.

Contact Us